MOGOȘ, Radu Ioan; 						ACATRINEI, Carmen.
 DESIGNING EMAIL MARKETING CAMPAIGNS - A DATA MINING APPROACH BASED ON CONSUMER PREFERENCES.
<strong>Annales Universitatis Apulensis Series Oeconomica</strong>, [S.l.], v. 1, n. 17, p. 15-30, june 2015.
ISSN 2344-4975.
Available at: &lt;<a href="http://journals.uab.ro/index.php/oeconomica/article/view/211" target="_new">http://journals.uab.ro/index.php/oeconomica/article/view/211</a>&gt;. Date accessed: 07 oct. 2024.